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One Spark Reflection 2014

One Spark Reflection 2014


Our return to One Spark this year was nostalgic and rewarding, especially since we were part of the EdSpark Venue this year: the first curated educational innovation venue. This meant we had over 1,000 kids go through the venue as part of field trips, and a perfect place for anyone to stop that was interested in education especially.

We finished up a game prototype with 3 quests that our founders and interns have been working on for months just in time for the show! It felt great to show the people at One Spark our progress since last year when we were first going public about our idea.

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We were, once again, featured in TechFaster! Here I gave a brief pitch of the project and sneak peak of our developing prototype. You can find more pitches from some of the other fabulous teams here as well!

What was even more satisfying than sharing our idea with the public was being able to garner feedback from the kids and parents as they played the game.  One kid sat down and exclaimed, “this is better than Minecraft!”  I assured him we aren’t there quite yet, but are on the way and appreciated the reaction.

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One Spark  |  April 9-13th

One Spark | April 9-13th


We are a Creator at One Spark again this year. Come see us April 9-13th, this Wednesday through Sunday, at the Walls Fargo Building, in Jacksonville.  The Schultz Center is hosting #EdSpark there: a venue just for education projects, and projects made by students, and we are so excited to be part of it!

This year we are showing off our game prototype for the first time ever!  And we have an awesome activity to go along with the in-game quests.  It is going to be awesome. If there is any way you can get there, do so!  But don’t worry, we will be putting up plenty of photos and video as the week progresses, and then soon adding a section about the game to the website now that we are ready to share. :)

Check our profile page here!  We are #20099 if you attend and can vote for us!




One Spark Reflection | Lindsey

One Spark Reflection | Lindsey


Last week at One Spark was such an incredible experience.  Previously we had mainly talked to friends and family about Immersed Games and what we were building – and a few more people we met in the Gainesville startup community.  The response had been positive, but there’s nothing that really compares to putting yourself out into the public to get real feedback.

We went with the goal of getting customer validation and asking about some of our assumptions – whether people wanted an educational MMORPG (an online multiplayer game like World of Warcraft) as much as we thought they would, and then also some questions about if parents would pay a subscription, would be okay with sponsorships to help cost, etc.  We had an app on our phones for collecting this data as we talked to people, but we stopped using it because (1) everyone was loving the idea, so the data seemed pretty pointless with no variation (2) we didn’t have time to ask many of our other questions when we were so slammed with people and awesome conversations.  We did take lots of notes as people recommended resources, conferences, etc. to us.

The one thing I keep thinking back to is a conversation I had with a middle schooler.  He walked up as I was waiting to pitch at the pitch deck, so it was just me without the booth display.  I asked if he was a gamer and he said he was a big one.  I told him we were making an educational MMORPG (I know I can use the terms with gamers).  His eyes got really wide and he said he’d never heard of that before. I said, “an MMORPG?” (thinking he wasn’t really that big of a gamer if he didn’t know what that was), and he said, “no, an educational one!  Wait, how would that work?”

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One Spark Reflection

One Spark Reflection


One Spark last week was absolutely amazing; just now recovering and getting to writing a post about it (although if you follow us on Twitter or Facebook, you’ve seen quite a bit about it)!

It was our first time really going out into the public to talk about our idea.  We were armed with our iPads for newsletter sign ups based on who you were (parent, educator, student, investor) and some questions we wanted customer validation on (people do want to play a game like this, right?  They’d pay for it?  Would they be okay with sponsorships to help with the cost?).

Over 44 hours of talking to people over 5 days and we’re thrilled about the overwhelmingly positive response we got.Read More




Official One Spark Creator!

Official One Spark Creator!


It’s official!  We are going to be a One Spark Creator!  One Spark is the world’s first crowdfunding festival, which will be held in Jacksonville.  From their website:

“For five days in April 2013, CREATORS from all over the world will showcase ideas and projects to connect with a $250,000 crowdfund, $1 million in capital investments, and immediate individual contributions.”

This will be our first time attending an event and talking to the public about Immersed Games.  We have some goals for screenshots and mockups to be ready to show and are so excited to be able to speak with everyone and get feedback (especially from parents and any educators who visit).  We will be at the historic building 121 Atlantic Place, which is actually located at 121 West Forsyth Street in Jacksonville, SunTrust Tower at 76 S. Laura Street for the entire event from April 17th to 21st.  Please come visit us!

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